The Maille Cuisine Challenge
SOCIAL MEDIA CAMPAIGN
A Christmas promotional campaign for MAILLE Mustard
Our initial aim was to inform consumers about alternative uses of the MAILLE line of products, via 4 special Christmas dishes.
The promotional campaign consisted of 4 interactive videos, which were interrupted by questions users had to answer in order to test their knowledge and prove they qualified for the prestigious title of the “MAILLE GOURMET EXPERTS”.
The Campaign managed to establish multi-layered interactions between users and the brand.
- Creative Advertising
- Social Media Strategy
- Website Architecture & Design
- Web Development
- Social Media App